People launches delayed iPad application
People magazine has unveiled its delayed iPad app – a virtual replication of the print publication, with bonus photographs and videos of famous faces.

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SenSource Introduces the PC-TB12 Battery-Powered People Counter
SenSource Inc. is proud to announce the addition of the PC-TB12 stand-alone people counter to their wide offering of traffic monitoring solutions. This battery-powered people counter features a durable, child-resistant display that is great for heavy traffic entryways, libraries and schools. Its discrete display enables easy data collection by displaying real-time count data. A non-directional …

Read more on SYS-CON Media



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Why are so many people using Twitter? Why would more 3 million people visit this website? Why are so many technology companies taking advantage of it?

This is really two questions: First, What is Twitter? And second, how do people use it? Here’s a short list of the top benefits of using Twitter.

These updates or tweets known as Twitter, provides the users the benefits to the users for sharing the messages,status updates, what they are doing to anyone who has decided to follow each tweet and really connect with the people who follow them. The members can get these updates through the twitter website, an RSS feed, text message, email, numerous applications including other blogging, social media websites and more.

Twitter: What’s the Big Attraction? (or as my Sig-O says, “Why on earth would total strangers care what you’re up to?”)

Networking: A great way to meet people. If you are in a business with a niche market, you can discover new people that have similar interests to yours.

Marketing: It’s not just about big companies like Dell, Comcast, etc. It’s about connecting with your audience and having a real presence on Twitter. I find that I get business by just having that more personal face to my company on Twitter, and engaging the community.

Stream of Information: I seem to be getting breaking news and information on Twitter before most news sources. A great example was when the last earthquake hit the Bay Area. It was all over Twitter a good 10 minutes before CNN had it as breaking news.

It’s great! People from all over the planet use Twitter. You can always find someone who shares your interests and wants to chat.

If you haven’t checked out Twitter you should absolutely take a look.  It’s a very simple, straightforward site. There are many ways to “cross post” which means typing a single status message and have it show up in other social networking sites (not to mention any names).

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I do not know what Twittering means, nor what is a Twitter is.
Please tell me what it is.

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Facebook is planning on making it where you are charged money to be a member I am going back to Myspace if that happens. Anyone else out there gonna do the same?

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I’m sick of seeing fake groups saying we’re going to have to pay. I was real proof, something published by Facebook. Unfortunately I can’t seem to find a place on the site where you can write questions or complaints in the help center.

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I really don’t understand it I got an account but what do you do? Can you like ask questions and people answer? Please give me all the info you can about Twitter please.

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Learn about Twitter and the many ways individuals and businesses are using it every day for all types of things from personal reminders to communicating in national disasters. Presented by www.OhioHelpGroup.com

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I don’t get the whole Twitter fad. Who cares about the minuscule details of a random person’s life? Why do people care so much on Twitter, yet no one cares about anyone in their own neighborhoods and communities anymore. Everyone just walks around with their noses in their iphones and don’t even bother to look up and say “hi” to people they know.

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Here we go again!

Another year and another great possibility! With the election of Obama to the presidency, there is Hope and all are looking for a great future.

But I am sitting here thinking of all the folks in social Media that are going to be frustrated again in their social Media marketing efforts. wondering why they are not getting the traction or friends that they thought they should. And the main reason is that they continue to make the same mistakes in Social Media as last year.

Are YOU going to do that- I sure hope not. You may not have the power of a Robert Scoble, or the personality of a Gary Vanyerchuck, or the mind of a Chris Brogan, or the networking focus of a Mari Smith or Coach Deb micek. Or even the amazing writing talent of a Scott Monty.

At least not yet.

But you CAN accelerate your Social Media Success this year by avoiding these top 10 mistakes made by people in Social media in 2009.

Ok…what are they?

1) Lack of Consistent Visibility.

You cannot make a path and create a presence in Social Media, without CONSISTENTLY being SEEN and HEARD with your message. Ask Carrie Wilkerson. Or Timothy Carter. NOT going to happen. That is why that you MSUT create a Presence on the web DAILY- and be seen and heard as part of the community. A tree does not grow part time. It must be consistent in it’s efforts. It is the saem with your Social Media marketing.

2) Focusing too much on being heard.

LISTEN first- THEN talk. Social Media is about Listening to what is being said- by your prospects and customers- and social media in general. You would never enter a party or social event and immediately start yelling out what you wanted to talk about.

Neither should you in Social Media. LISTEN and then LEARN- and then Let your voice be heard- ONLY as a part of the existing conversation. Your time to start the conversation will come.

3) Taking, instead of GIVING to the Social Media Community.

Ahhhhh- lots of takers out in the Web 2,0 world. But NOT YOU. GIVE first. Give Value. Give Suggestions. Give Advice. Give ideas. Give Encouragement. Give News. Give New Possibilities. Give Words of Gratitude. But do NOT take relentlessly. You will be shunned and labeled as such.

If you REALLY want to create powerful influence- GIVE. How does that work?

GIVE = Gain Influence Very Easily. Give FIRST – and you will never come in Second.

4) Not Joining groups.

Groups are where you can have some of the greatest growth and learning. I belong to a ton of groups. Why? Because of 2 reasons: 1) I learn a lot from other people. 2) I CONNECT with the folks in the group.

Groups are a “secret weapon” that you should use on as many social sites as you can. They will not only Enlarge you- but also the possibilities that the group can bring to your life.

5) Not attending Events.

Events ROCK. And you should be attending at leat 1 event a week to do 2 things: 1) Become more Visible. 2) To learn from people that know things you do not.

Events are what i call the “Hidden University” of social Media. You can learn a LOT and grow a lot from events.

Look at the events that interest you. And pick on event that mildly interests you. And see if you can learn something even from that event. I have an event journal. and every event that i attend- i keep a log of what was said so i can review it later. You may want to do the same.

6) Not enough VALUE in what they are doing.

Value RULES in Social Media. And we train on what we call “Surprising Value.” This is the type of Value that is so great and unexpected that it surprises the person that discovers it. Put More Value in your POSTS. Put more Value in your PODCASTS. Put more Value in your Conversations. Put more Value in your Articles. Put More Value in your Recommendations. Put More Value in YOU and what you bring to the Social Media table.

Value RULES. And the one with the MOST value at the end of the day- reigns.

7) Joining Too Many Social Media sites.

There are about 3,600 Social Media sites. You need maybe 5-7. You read that right. You need 5-7 PRIMARY Social Sites. Then you need maybe 25-30, or even 50 Secondary sites for Link Building and traffic purposes. The main sites that you should be a part of- is up to you. My ‘Big 7″ are facebook, twitter, youtube, LinkedIn, Stumbleupon, Plaxo, and Wordpress- along with mashable. These are the CORE of my Social Media Marketing.

Do I belong to more? Heavens yes- a LOT more’ but have automated those through ping.fm and other social software.

Do NOT try and be seen on a hundred sites. Facebook alone can keep you busy with over 200 million people. The same with myspace, or friendster. Master ONE site while mastering social media and then another, and then another, until you have YOUR “Big 7.” And then automate the rest.

Focusing too much on Monetizing Social Media.

Nothing wrong with monetization on the internet. We do it a LOT- and daily. But focusing too much on that in social media- is , well…not cool. People do not mind knowing about an offer, or new info product. But how about giving some VALUE first with it- then invite them to an event- and then at the end of the conference call or webinar-give them a chance to purchase your produst.

What do I see daily? Urls and messages SELLING SELLING SELLING! Whew- wish that would not happen so blatantly. It has gotten better, but if you have a great content rich info product- here is a novel idea: GIVE part of the info away FIRST’and let the person ASK you for the product if they like it.

Hmmm….that just might be an idea worth considering.

9) Thinking that You are Nobody and Social Media Success is for other people.

Ask Chris Brogan. Ask Scott Monty. Ask Alejandro Reyes. Ask Brian Solis. Ask Dave Taylor. Ask Shama Hyder. EVRYONE has a great possibility to becoming SOMEBODY in Social Media. THAT is the beauty of the culture. Everyone who contributes Value and Connection- is more than welcome to achieve whatever they want. Chris Brogan once had 10 readers of his blog. Now he has almost 40,000 people following him on twitter alone. Brian Clark of copyblogger fame once had 10 readers. So did Scoble. So did Monty. So did Shama. And the list is endless.

There is GREATNESS inside of you-and there is NO BETTER place than Social Media to unleash it upon the world. You ARE Somebody- and always have been. YOU are a Social Media Rockstar- in training!

10) Not Branding Yourself Strong Enough.

Branding is a tool that we all use in Social Media. It is WHO YOU ARE- and what people remember about you. It could be a phrase-”Just Do It (TM)”- or a slogan- “”We’ve Got You Covered.” Or even a questions- “Can You Hear me Now?” or just a Name-”Trump.”

You need to get a slogan or phrase that you can start wrapping in your messages. You need to get an image that speaks what you want the public to see and know. And you need to decide -what is the ONE THING I want people to think of FIRST- when they think of me and my company? THAT is the start of a good brand build. Do not be just another face in the web 2.0 world. Set yourself apart and above the fray with a brand that rocks. We teach what is called “Connection Branding” and we have saying:

“Do NOT just be known or remembered- become UNFORGETTABLE.” ™

THAT is what you need to do!

These are the top 10 mistakes people will make in Social Media in 2009. Yes, i Know there are others- but these are the ones that i see as the most prevalent in Social Media marketing.

blessings..doug firebaugh

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